In 1969 Maurice White moved to Los Angeles to form his own band, initially called the Salty Peppers. He changed the band’s name to Earth, Wind & Fire, after the three elements in his astrological chart, and never looked back. Since then Earth, Wind & Fire has sold more than 90 million albums worldwide.
The roots of Earth, Wind & Fire were formed in Chicago, 1969. In early 1970, Maurice moved to Los Angeles with plans of recording the group. When his brother, bassist Verdine White came to LA on June 6, 1970, Maurice began to assemble Earth, Wind & Fire. EWF would go on to become America's seventh top-selling musical group of all-time, making music crossing years and decades that now connects the 20th and 21st centuries.
Inducted into both the Rock and Roll Hall of Fame and the Vocal Group Hall of Fame, Earth, Wind & Fire has earned eight Grammy Awards and four American Music Awards alongside numerous other accolades including the prestigious Soul Train Legend Award. They’ve also been awarded with Lifetime Achievement honors from ASCAP, NAACP, BET, and have star on the Hollywood Walk of Fame. In 2019 their contributions to arts and culture was acknowledged in Washington DC with the prestigious Kennedy Center Honors. The Smithsonian National Portrait Gallery also awarded Earth, Wind & Fire with its Portrait of a Nation Prize. EWF has sold more than 90 million albums worldwide.
+ Earth, Wind & Fire Music
+ MauriceWhite.com
+ Maurice White's Book
We're excited to announce that we have collaborated with Noah NY on a collection of limited edition pieces. Noah NY is made in countries, mills and factories where tradition, expertise and human dignity take precedence over the bottom line. Noah NY donates portions of their profits to causes they believe in. They speak out on issues we find important, and try to help give voice to the people and organizations we care about. We share their mission, and hope you will find the lasting beauty in the Noah NY x Earth, Wind & Fire collection.